By Lana Coe

Jonathan Bailey is having a wickedly good year. The British actor, fresh off his transformation into charming prince Fiyero in Wicked: Part One, has been names People’s magazine’s ‘2025 Sexiest Man Alive’- and fans are far from surprised.

Bailey may have stolen hearts in Bridgerton, but his leap into Oz has fans positively spellbound. As Fiyero, the flirtatious prince who literally ‘dances through life’, Bailey combines charisma and depth in a way that’s turning ‘Fiyero Fever’ into Hollywood’s latest epidemic.     

                 

In his People magazine interview, Bailey called the honour “deeply flattering- and slightly terrifying”, also adding that being called sexy “isn’t just about looks anymore: its about empathy and a good sense of humour”.

From London’s West End to Hollywood’s biggest stage, Bailey’s career continues to soar. With Wicked’s release expecting to be one of 2025’s biggest cinematic events, the new opposed Sexiest Man Alive seems poised for his most magical chapter yet.

After all, if anyone was born to dance through life, it’s Jonathan Bailey.

Some of the other fan favourite contenders for Sexiest Man of the Year 2025 were Pedro Pascal, who many considered a frontrunner thanks to a year of critically acclaimed roles and his effortlessly warm public persona. Glen Powell also emerged as a strong favourite, fuelled by his rising action-hero status and easy charm that seemed to follow him from red carpets to box office hits. Jeremy Allen White’s name appeared frequently too, boosted by a breakout year and a fanbase that only continued to grow, while Sterling K. Brown earned attention for his sophistication and long-trusted screen presence. Each contender brought something distinct: rugged intensity, classic leading-man appeal, or fresh magnetic energy, making the competition feel unusually varied and wide open. Yet even with such strong names in circulation, Jonathan Bailey ultimately surpassed them, proving that this year’s choice was shaped not just by looks, but by momentum, versatility and cultural impact.